Image: link preview from the official page
Buyable via proxyUsahanaAvail Drops Usahana Birthday Collection From Aug 1
8/1（土）～アベイルからウサハナのお誕生日を記念した新作アイテムが登場☆
Posted 40d ago · Jul 27, 2026
🛒 How to get it ↓Japanese fashion retailer Avail launches a new Usahana birthday-themed item lineup starting Aug 1.
- New Usahana birthday goods at Avail: apparel, plush, bags, pouches
- 'Baby Art' design items are Avail-exclusive
- Novelty giveaway campaign tied to the release
- Most items limited to one per person; online sale starts 12:00 Aug 1
💡 Buyable via a Japan proxy/forwarding service through Avail's online shop.
How to buy Japan-exclusive Sanrio items from abroad
Read the full announcementAll photos & details on sanrio.co.jpHow to get it
On sale since Aug 01
Avail stores nationwide, plus the official 'Shimamura Park' online store (from 12:00 on release day).
Campaign details — Shimamura campaign siteUsahana birthday campaign infoThis campaign can only be joined inside Japan — from overseas, watch the aftermarket for the goods instead.
Announcement URL:
New to buying from Japan?
Most Japanese online stores ship only within Japan. Two reliable workarounds:
Option A — A proxy buys it for you (easiest)
- Sign up free with Japan Rabbit, Buyee or ZenMarket.
- Paste the store link — they purchase the item for you (no Japanese account or card needed).
- They receive it in Japan and ship it to your country.
Option B — Get your own Japanese address
- Register with a forwarding service like tenso.com or Blackship — you get a personal Japanese address (ID verification required).
- Order on the Japanese store yourself, entering that address as the delivery address.
- When the parcel reaches their warehouse, pay international shipping and they forward it to you.
Heads-up: some Japanese stores decline non-Japanese credit cards — if payment fails, Option A avoids the problem. Always follow each shop's purchase limits and terms.
More detail: Buying Japan-exclusive Sanrio overseas · all guides
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