Image: link preview from the official page
Buyable via proxyHello KittyWELLAGE x Hello Kitty: Japan-Exclusive Hyaluronic Acid Serum Collab Launches Sep 1
WELLAGE×ハローキティ、日本限定コラボレーションを9月1日から順次発売！人気のヒアルロン酸セラ…
First spotted by us 2d ago · Sep 03, 2026
🛒 How to get it ↓Skincare brand WELLAGE rolls out a Japan-only Hello Kitty collaboration starting Sep 1, centered on its popular hyaluronic acid serum.
- HA Blue Serum 100 Hello Kitty Edition, 60mL, ¥2,640 (tax incl.), comes with a limited keycap keyring
- HA Blue Serum Mask Hello Kitty Edition, 7 sheets, ¥880 (tax incl.)
- On sale from Sep 1, 2026, quantity limited
- Nationwide variety shops carry it from mid-September, availability may vary by store
💡 Sold through Japanese retailers, so a proxy or forwarding service can order it for shipment overseas.
How to buy Japan-exclusive Sanrio items from abroad
Read the full announcementAll photos & details on prtimes.jpHow to get it
On sale since Sep 01
Official WELLAGE online store, ZOZOCOSME and Qoo10, plus variety shops nationwide from mid-September.
Order online — WELLAGE Official Storefrom Sep 1 Order online — ZOZOCOSMEfrom Sep 1 Option A — a proxy buys it for youJapan Rabbit / Buyee / ZenMarket — paste the store link below Option B — order yourself with a forwarding addresstenso.com / Blackship — see the 3-step guide on this pageStore link (use it with Option A or B):
New to buying from Japan?
Most Japanese online stores ship only within Japan. Two reliable workarounds:
Option A — A proxy buys it for you (easiest)
- Sign up free with Japan Rabbit, Buyee or ZenMarket.
- Paste the store link — they purchase the item for you (no Japanese account or card needed).
- They receive it in Japan and ship it to your country.
Option B — Get your own Japanese address
- Register with a forwarding service like tenso.com or Blackship — you get a personal Japanese address (ID verification required).
- Order on the Japanese store yourself, entering that address as the delivery address.
- When the parcel reaches their warehouse, pay international shipping and they forward it to you.
Heads-up: some Japanese stores decline non-Japanese credit cards — if payment fails, Option A avoids the problem. Always follow each shop's purchase limits and terms.
More detail: Buying Japan-exclusive Sanrio overseas · all guides
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