Never miss a Japan-only drop

We check official Japanese sources every day · Updated Sep 05, 2026 15:10 JST

Image: link preview from the official page

In-person / eventSanrio Characters

Sanrio Characters to Navigate 5-Day Cross-Brand Event with Mash Group's 18 Labels

サンリオキャラクターズがナビゲートする、マッシュグループ18ブランド横断型の5日間限定イベント「MA…

First spotted by us 45d ago · Jul 22, 2026

🛒 How to get it ↓

Sanrio Characters will guide visitors through a 5-day limited event spanning 18 fashion brands under the Mash Group umbrella.

  • ¥2,000 total coupon (¥1,000 MASH STORE + ¥1,000 in-store) for purchases of ¥5,500+, Aug 1–5
  • MA Points 22% back Aug 1–2, then 10% off Aug 3–5 at participating online stores
  • MASH STORE gacha Aug 1–5: top prize ¥10,000 coupon, 2nd prize Sanrio collab T-shirt & tote set
  • 9 brands release Sanrio character collabs online and in stores from Aug 1
  • Purchase limit: 1 per item/color/size per person for collab items

💡 This is an in-person store event in Japan — worth planning around if you're visiting.

How to buy Japan-exclusive Sanrio items from abroad

Read the full announcementAll photos & details on prtimes.jp

How to get it

This sale / entry period ended on Aug 05.

Participating MASH Group brands' official online stores and the MASH STORE app, plus a pop-up at Seibu Shibuya (Jul 25–Aug 5)

Open the official announcementFind the product/shop link inside, then order below

Announcement URL:

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