Image: link preview from the official page
In-store JapanSanrio CharactersAvail Drops New Sanrio Characters Items From Jul 25
7/25（土）～アベイルにサンリオキャラクターズの新作アイテムが登場♪
Posted 50d ago · Jul 16, 2026
🛒 How to get it ↓Japanese fashion retailer Avail launches a new lineup of Sanrio Characters goods starting Jul 25.
- Ichigoman & Hello Kitty apparel, plush, bags, pouches; also Kuromi/Pom Pom Purin socks + pouch sets
- Releases Jul 25; online store 'Shimamura Park' opens same day at 12:00 JST
- Most items limited to one per person
- Not available at Kuji or Nakaminato Avail stores
💡 Avail is a Japan-only retail chain; use a proxy/forwarding service, or check the Mercari aftermarket after release.
How to buy Japan-exclusive Sanrio items from abroad
Read the full announcementAll photos & details on sanrio.co.jpHow to get it
On sale since Jul 25
Avail stores nationwide in Japan (except Kuji and Nakaminato) and official online store 'Shimamura Park' from Jul 25, 12:00 JST.
Open the official announcementFind the product/shop link inside, then order below Can't be in Japan? Japan Rabbit in-store pickupThey shop physical stores & events on request — extra fees applyIn-store item — from overseas, the realistic route is the aftermarket: Mercari via Buyee. Try searching アベイル サンリオ — check listing titles carefully; fair-priced listings can take a while to appear.
Announcement URL:
New to buying from Japan?
Most Japanese online stores ship only within Japan. Two reliable workarounds:
Option A — A proxy buys it for you (easiest)
- Sign up free with Japan Rabbit, Buyee or ZenMarket.
- Paste the store link — they purchase the item for you (no Japanese account or card needed).
- They receive it in Japan and ship it to your country.
Option B — Get your own Japanese address
- Register with a forwarding service like tenso.com or Blackship — you get a personal Japanese address (ID verification required).
- Order on the Japanese store yourself, entering that address as the delivery address.
- When the parcel reaches their warehouse, pay international shipping and they forward it to you.
Heads-up: some Japanese stores decline non-Japanese credit cards — if payment fails, Option A avoids the problem. Always follow each shop's purchase limits and terms.
More detail: Buying Japan-exclusive Sanrio overseas · all guides
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